It Doesn’t Get Eddie Vedder Than This

Here’s the backstory: I was at the mall and as I was walking through the fancy clothing section at Nordstrom, I saw a dress that

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 That time I got stuck in a dress in the Nordstrom dressing room…

Here’s the backstory: I was at the mall and as I was walking through the fancy clothing section at Nordstrom, I saw a dress that

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Things I would never dream of doing…

We've been tricked. Crap. I hate when that happens. When you believe so firmly about one thing and then find out that it wasn't true.

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Purpose…it’s not just for dinner

We've been tricked. Crap. I hate when that happens. When you believe so firmly about one thing and then find out that it wasn't true.

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Info Before Inspo…Always Always Always

A few weeks ago, I was in Ohio visiting my family.My brother belongs to the swankest country club in the city (like with a PGA

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PB&J

What if I told you that marketing your business is a lot like making a peanut butter and jelly sandwich? Before you ask, “Are you

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What Most Entrepreneurs Get Wrong About Their Marketing

Today, I’m going straight for the marketing jugular on this one and tackle what most entrepreneurs get wrong about marketing.You’ll just have to wait for

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Branding Is Like Training A Puppy

My son just got a new puppy - George. And it reminded me of the reward and sometimes unexpected sh*t that comes with starting a

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Why “I Don’t Have Time” is Pointless…and Painful

Last weekend at a retreat for entrepreneurs in Denver, I was talking to an entrepreneur about...drumroll please...marketing. And she said, "Marketing is hard work. Like

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Do You Have Dead People Goals?

Last weekend at a retreat for entrepreneurs in Denver, I was talking to an entrepreneur about...drumroll please...marketing.And she said, "Marketing is hard work. Like harder

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This Word Makes Me Cringe

There's a word that makes me cringe. And it's not "moist." Or "nougat." Or "toejam."It's a word that for some reason has become synonymous with entrepreneurialism.And

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Think You’re Behind?

Two summers ago, I broke my knee on a hike with my daughter near Red Rocks about a mile into the trail. After we realized

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She had a big but

A backstory: A few years back at an Oprah Soul Sessions event in LA, I met an entrepreneur - a teacher who taught herself how to

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Am I Weak or Stupid or Less-than for Doing This?

Our shower started majorly leaking the other day. If you could only see how hapless my husband and I are in any sort of extreme house

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You Did Not Just Call Millie The B-word, Did You?

My son just got a new puppy - George. And it reminded me of the reward and sometimes unexpected sh*t that comes with starting a

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How I’ve Avoided Making Sales Calls for 8 Years

Sales. Ugh. Just the thought alone is enough to make most new entrepreneurs want to heave.I remember feeling very queasy when I was about five months

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Why You’re Not an Overnight Success

I swear if I hear about one more overnight success story I'm just going to get up from wherever I am, go outside, and scream.I'm

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One of these costs $6, the other $115. Which one had the better story?

One of these cost $6, the other $115. Which one had the better story?Why do branders love stories so much? Because they lead to the one

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What I Learned from the Cul-de-Sac Kid

My office at home overlooks a cul de sac across the street. There are a lot of kids in my neighborhood, especially in the cul

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You Think You’re Having a Rough Day?

A few summers ago, my husband and I went to the Ogden Theater in Denver to catch a show. Kurt Vile to be exact. The

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3 Questions That Change Businesses

Believe me, I'm all about having a bias for action. But I'm even more of a fan of having a bias for intention before taking

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What if They Hate It?

Because marketing is so damn public, it's easy to run a very fine line between balancing our authenticity (this is the real me!) and seeking

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This is Me in First Grade

This is me in first grade. Circa 1971, full-tilt Waukesha Wisconsin. Picture day was always a big day for me because I wore a patch

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Where are you Herschel-ing in Your Biz?

Herschel puked on the dining room rug this morning.He's my little dog who suffers from a somewhat punky stomach and a condition called shaky white

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Are You Trying to Go Forward with Your Rearview Mirror?

You would never drive a car using your rearview mirror as your point of reference...unless you are going backward, of course. (And we both know

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The Best Kind of Optimism

I remember thinking it would be easy. After all, I saw my parents driving their cars my whole life. Could there be anything more straightforward? You

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Is it Intuition or a Warning?

A few months ago, I was debating whether or not I should invest in a pretty pricey coaching program. And there was the part of me

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Does Marketing Make You Cry?

Crying and marketing. Sometimes those two things go hand in hand. I have been on many, a call with clients who are so overwhelmed with

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In 1971, my mom did this one really radical thing…

Today when I woke up, I felt different. I couldn't quite put my finger on it, but after I meditated, I realized that I felt hopeful.Because

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